"The purchase of experiences in the world of food is that act of consumption where the person buys and experiences something more than the single product purchased, its substance and its use".

I wanted to start this article, taking inspiration from the words of Carlo Meo (Food Marketing 1 Ed Hoepli) to talk to you about why you should have dinner in the Grotta Palazzese restaurant in Polignano a Mare, at least once in your life. A magical and enchanted place, a restaurant with a terrace created inside a natural cave.

A passionate food lover does not choose this restaurant for good food, not because one does not eat well but rather because one does not expect more than he may have already tasted elsewhere in terms of taste, combinations and quality. A cuisine that deserves respect in the ingredients, combinations and flavors, the same respect that the bill paid deserves and justifies. A romantic cuisine, which represents the place where it is proposed but which in this place serves only as a frame.

In fact, there are paintings that would remain masterpieces even without a frame, as is Grotta Palazzese, also represented in a watercolor by Jean Louis Desprez of 1783.

I chose this restaurant a few years ago, with the aim of showing Rajib, dear friend of New York, the greatest wonder that my land could offer him. An enchanted dinner in the cave of the building from which it takes its name. I wanted to let him savor the sea breeze through its scent, given by the waves that constantly crash on the rocks during dinner. Make him fall in love with Puglia and its sea, where you get lost among the pleasant stops between one course and another.

I didn't want you to remember the food, because it is impossible that you can do it in an enchanted place like this. I wanted him to remember my land in an authentic work of art that links the flavor of the area to its beauty. I did it because Rajib, a cosmopolitan successful businessman, still has that image in his memories despite the great experiences lived elsewhere in the world. Polignano a Mare with its cave restaurant, deserves a place between its experiences and yours. Go there, at least once in your life.